Black Friday 2023 Gift Guide-For him

10 Frames for All the Men on Your List

The holiday season is upon us, and it’s the perfect time to show the men in your life just how much you appreciate them. Whether you’re shopping for your father, brother, husband, partner or best friend, finding the ideal gift that combines practicality, style and a dash of uniqueness can be a rewarding challenge. 

To make your holiday shopping experience a breeze, we’ve curated a handpicked selection of frames that will delight and inspire. From the adventurer who seeks thrilling experiences to the refined gentleman with a taste for the finer things in life, this gift guide is your one-stop destination for finding the perfect presents to light up their holidays.

Sporty styles

Heat up his activity levels with frames designed to handle all the ascents and trail runs he’ll be doing this holiday season.

Smith

WILDCAT DLD/0K

$443

Oakley

OX8076 CROSSLINK ZERO 807607

$750

Tom Ford

FT5634-B Blue-Light Block 001

$39  $78

Cazal

4301 004

$146

Luxury looks

Whether you choose something timeless or trendy, these luxe frames are something he will hold onto for a very long time.

Functional frames

Where style and utility go hand in hand. For any guy, from dads to brothers and beyond, these frames are the gift that keeps on giving.

Ray-Ban

RX5411D Asian Fit 2000

$119  $132

SmartBuy Collection

Ferreria/S JSV-118S 002

$244

Gucci

GG1036O 003

$235

SmartBuy Collection

Scout Asian Fit M5E

$155

Groovy glasses

​​If he’s been wearing the same pair of glasses for a while and could use some variation, nudge him into change with a unique pair of frames.

Everyday eyewear

Bring the wonders of versatility into his collection. If you see him wearing these glasses on multiple occasions, you can give yourself a much-deserved pat on the back.

Emporio Armani

EA2134 300187

$164  $211

SmartBuy Collection

Rupperte CP128B

$102  $194

Give the gift of eyewear

In the grand spectacle of gift-giving, eyewear is a timeless and practical choice. It’s not just about framing the face; it’s about framing moments, memories and style. A well-chosen pair of frames can transform not just the way he sees the world, but how the world sees him.

And when it comes to keeping your sanity while holiday shopping, we’re here to help. It’s easy to find the perfect pair, the hard part is convincing yourself to gift them away. But this season, don’t forget to gift yourself. Wishing you a holiday season as festive as your new frames – filled with style, charm and the joy of giving. Happy holidays!

10 Frames
for All the Men
On Your List

The holiday season is upon us, and it’s the perfect time to show the men in your life just how much you appreciate them.

Whether you’re shopping for your father, brother, husband, partner or best friend, finding the ideal gift that combines practicality, style and a dash of uniqueness can be a rewarding challenge. 

To make your holiday shopping experience a breeze, we’ve curated a handpicked selection of frames that will delight and inspire.

From the adventurer who seeks thrilling experiences to the refined gentleman with a taste for the finer things in life, this gift guide is your one-stop destination for finding the perfect presents to light up their holidays.

Sporty styles

Heat up his activity levels with frames designed to handle all the ascents and trail runs he’ll be doing this holiday season.

Smith

WILDCAT DLD/0K

$443

Oakley

OX8076 CROSSLINK ZERO 807607

$750

Luxury looks

Whether you choose something timeless or trendy, these luxe frames are something he will hold onto for a very long time.

Tom Ford

FT5634-B Blue-Light Block 001

$39  $78

Cazal

4301 004

$146

Functional frames

Where style and utility go hand in hand. For any guy, from dads to brothers and beyond, these frames are the gift that keeps on giving.

SmartBuy Collection

Ferreria/S JSV-118S 002

$119  $132

Ray-Ban

RX5411D Asian Fit 2000

$244

Groovy glasses

​​If he’s been wearing the same pair of glasses for a while and could use some variation, nudge him into change with a unique pair of frames.

SmartBuy Collection

Scout Asian Fit M5E

$235

Gucci

GG1036O 003

$155

Everyday eyewear

Bring the wonders of versatility into his collection. If you see him wearing these glasses on multiple occasions, you can give yourself a much-deserved pat on the back.

Emporio Armani

EA2134 300187

$164  $211

SmartBuy Collection

Rupperte CP128B

$102  $194

Give the gift of eyewear

In the grand spectacle of gift-giving, eyewear is a timeless and practical choice.

It’s not just about framing the face; it’s about framing moments, memories and style.

A well-chosen pair of frames can transform not just the way he sees the world, but how the world sees him.

And when it comes to keeping your sanity while holiday shopping, we’re here to help.

It’s easy to find the perfect pair, the hard part is convincing yourself to gift them away. But this season, don’t forget to gift yourself.

Wishing you a holiday season as festive as your new frames – filled with style, charm and the joy of giving. Happy holidays!

Black Friday 2023 Gift Guide-For her

10 Frames for All the Ladies in Your Life

Need some gift-giving inspiration? After all, ‘tis the season of joy, generosity and of course gifting! We’ve curated an assortment of eyewear that caters to every woman on your list. 

Our holiday gift guide is your compass to navigate the sea of choices and find the ideal pair of glasses that will light up their holiday season. Let this guide be your trusted companion as you embark on the joyful journey of gifting this holiday season.

Luxury styles

These luxe picks are sure to bring a big smile to whoever is lucky enough to unwrap them. 

LA Eyeworks

Palapa 657

$443

Chopard

VCH323S 0700

$750

SmartBuy Collection

Tempe Blue-Light Block Asian Fit 790C

$39  $78

Ray-Ban

RX7185 2012

$146

Classic designs

Give her the gift of a classic pair of glasses that will last this holiday season and beyond. 

Bold frames

Stylish frames that speak for themselves and make a statement are the best kinds of accessories.

SmartBuy Collection

Gillie JST-140 017

$119  $132

Marni

Antelope Canyon Blonde Havana XM3

$244

Gucci

GG1318O 003

$235

Komono

Colin/S S1206

$155

New hues

Pick out a new style you haven’t seen her wear before, or replace one of her favourites in a fresh colourway.

Patterned pairs

Sure to garner excitement upon receipt, go for something that complements their personal style but will look good with anything.

Kate Spade

Eliana/G F74

$164  $211

Ana Hickmann

AH6453 P03

$102  $194

Give the gift of eyewear

Whether the ladies in your life are into bright colours, sparkling details or lively patterns, we have frames for everyone. And if you’re looking to treat yourself, embrace the festive season by taking your normal style up a notch. It’s time to start shopping for the ultimate eyewear gifts.

We aim to make your holiday shopping as easy as possible. When you shop online with SmartBuyGlasses, our online opticians and customer service team are there for you every step of the way. Whether you’re unsure about size, lens coatings or prescriptions, we can answer any questions you may have along the way.

10 Frames
for All the Ladies
in Your Life

Need some gift-giving inspiration? After all, ‘tis the season of joy, generosity and of course gifting!

We’ve curated an assortment of eyewear that caters to every woman on your list. 

Our holiday gift guide is your compass to navigate the sea of choices and find the ideal pair of glasses that will light up their holiday season.

Let this guide be your trusted companion as you embark on the joyful journey of gifting this holiday season.

Luxury styles

These luxe picks are sure to bring a big smile to whoever is lucky enough to unwrap them.

LA Eyeworks

Palapa 657

$443

Chopard

VCH323S 0700

$750

Classic designs

Give her the gift of a classic pair of glasses that will last this holiday season and beyond.

SmartBuy Collection

Tempe Blue-Light Block Asian Fit 790C

$39  $78

Ray-Ban

RX7185 2012

$146

Bold frames

Stylish frames that speak for themselves and make a statement are the best kinds of accessories.

SmartBuy Collection

Gillie JST-140 017

$119  $132

Marni

Antelope Canyon Blonde Havana XM3

$244

New hues

Pick out a new style you haven’t seen her wear before, or replace one of her favourites in a fresh colourway.

Gucci

GG1318O 003

$235

Komono

Colin/S S1206

$155

Patterned pairs

Sure to garner excitement upon receipt, go for something that complements their personal style but will look good with anything.

Kate Spade

Eliana/G F74

$164  $211

Ana Hickmann

AH6453 P03

$102  $194

Give the gift of eyewear

Whether the ladies in your life are into bright colours, sparkling details or lively patterns, we have frames for everyone.

And if you’re looking to treat yourself, embrace the festive season by taking your normal style up a notch.

It’s time to start shopping for the ultimate eyewear gifts. We aim to make your holiday shopping as easy as possible.

When you shop online with SmartBuyGlasses, our online opticians and customer service team are there for you every step of the way.

Whether you’re unsure about size, lens coatings or prescriptions, we can answer any questions you may have along the way.

Your Ultimate Black Friday 2023 Eyewear Shopping Guide

Your Ultimate Black Friday 2023 Eyewear Shopping Guide

As winter approaches and Black Friday draws near, eyewear enthusiasts prepare for one of the most awaited shopping events of the year. If you’re looking for tips and best practices to make sure you make the most out of Black Friday 2023, this guide is just what you need.

What does Black Friday mean at SmartBuyGlasses?

For us at SmartBuyGlasses, Black Friday isn’t just a day; it’s an opportunity for us to give back to our customers. It is the time of the year when you can get the best deals on our website! So it’s definitely the perfect opportunity to grab that pair you’ve been eyeing, or maybe even two.

For the prescription wearer

Prescription glasses can often require a significant investment. But with our exclusive Black Friday deals, you’ll find amazing offers that make it easier on your pocket. We also accept most vision insurance plans, so not only do you benefit from our sales, but you can also seize the opportunity to save even more on your new prescription lenses.

For sun protection

Sun’s out, shades on! Why not look stunning in your sunglasses while enjoying the benefits of sun protection? Black Friday sales feature sunglasses from top designer brands, combining fashion and function. Get ready for the ski season and next summer in style while safeguarding your eyes’ health.

For style and fashion

Black Friday is the perfect opportunity to find different pieces to match your daily outfits or for different seasons. You could choose a pair of goggle sunglasses for your next ski trip and also get that pair of Ray-Bans you always wanted for your tanning sessions at the beach next summer.  With our deals on everything from bold models to timeless classics, it’s the perfect moment to revamp your eyewear.

How to prepare

Did you know that our Black Friday sale runs over multiple days? You should get ready to secure the best deals ahead of time, ahead of the game! Here are some tips on how to do it.

Follow SmartBuyGlasses on social media

Being in the know is half the battle. Keep an eye on SmartBuyGlasses’ social media channels. Rumor has it that some onsite offers and discount codes might be floating around there.

Sign up for our newsletter

Signing up for our newsletter ensures you’ll beamong the first to know about our Black Friday glasses deals, exact dates, benefits and more. Precious insights (exclusive discounts included) delivered straight to your inbox!

Make a wishlist

A smart shopper knows the benefits of a wishlist. Browse, shortlist and be ready to bag those favourite frames swiftly when the sale goes live. You can use the dedicated feature on our website; just look for the little heart and tap it to have all your favourites in one place.

Virtually try before you buy

Unsure how a particular frame will look on you? Use our Virtual Try-On tool to visualise your choice, ensuring you’ll be completely satisfied with your Black Friday purchase.

Ready for a new pair of glasses this Black Friday?

Black Friday at SmartBuyGlasses is not just any sale; it’s your big chance to elevate your eyewear game for less. From prescription glasses to stylish shades and even those essential contact lenses, you’ll discover all the amazing deals. So, mark your calendars, prepare your wishlist and get set to enjoy the best eyewear shopping experience of the year!

Your Ultimate Black Friday 2023 Eyewear Shopping Guide

As winter approaches and Black Friday draws near, eyewear enthusiasts prepare for one of the most awaited shopping events of the year.

If you’re looking for tips and best practices to make sure you make the most out of Black Friday 2023, this guide is just what you need.

What does Black Friday mean at SmartBuyGlasses?

For us at SmartBuyGlasses, Black Friday isn’t just a day; it’s an opportunity for us to give back to our customers. It is the time of the year when you can get the best deals on our website!

So it’s definitely the perfect opportunity to grab that pair you’ve been eyeing, or maybe even two.

For the prescription wearer

Prescription glasses can often require a significant investment. But with our exclusive Black Friday deals, you’ll find amazing offers that make it easier on your pocket.

We also accept most vision insurance plans, so not only do you benefit from our sales, but you can also seize the opportunity to save even more on your new prescription lenses.

For sun protection

Sun’s out, shades on! Why not look stunning in your sunglasses while enjoying the benefits of sun protection? Black Friday sales feature sunglasses from top designer brands, combining fashion and function.

Get ready for the ski season and next summer in style while safeguarding your eyes’ health.

For style and fashion

Black Friday is the perfect opportunity to find different pieces to match your daily outfits or for different seasons.

You could choose a pair of goggle sunglasses for your next ski trip and also get that pair of Ray-Bans you always wanted for your tanning sessions at the beach next summer. 

With our deals on everything from bold models to timeless classics, it’s the perfect moment to revamp your eyewear.

How to prepare

Did you know that our Black Friday sale runs over multiple days? You should get ready to secure the best deals ahead of time, ahead of the game! Here are some tips on how to do it.

Follow SmartBuyGlasses on social media

Being in the know is half the battle. Keep an eye on SmartBuyGlasses’ social media channels. Rumor has it that some onsite offers and discount codes might be floating around there.

Sign up for our newsletter

Signing up for our newsletter ensures you’ll beamong the first to know about our Black Friday glasses deals, exact dates, benefits and more.

Precious insights (exclusive discounts included) delivered straight to your inbox!

Make a wishlist

A smart shopper knows the benefits of a wishlist. Browse, shortlist and be ready to bag those favourite frames swiftly when the sale goes live.

You can use the dedicated feature on our website; just look for the little heart and tap it to have all your favourites in one place.

Virtually try before you buy

Unsure how a particular frame will look on you? Use our Virtual Try-On tool to visualise your choice, ensuring you’ll be completely satisfied with your Black Friday purchase.

Ready for a new pair of glasses this Black Friday?

Black Friday at SmartBuyGlasses is not just any sale; it’s your big chance to elevate your eyewear game for less.

From prescription glasses to stylish shades and even those essential contact lenses, you’ll discover all the amazing deals.

So, mark your calendars, prepare your wishlist and get set to enjoy the best eyewear shopping experience of the year!

Glasses Measurements: Everything You Need To Know

Ask the Optician

ASK NOW

Glasses Measurements: Everything You Need To Know

In the past, shopping for eyeglasses involved tedious trips to eyewear stores, fitting frames, and perusing a few shelves of glasses. That’s not so much the case anymore; online retailers like SmartBuyGlasses have been established for years, and, as a result, there is a near-unlimited amount of colours, sizes, and eyewear designs on sale.

When buying online, knowing your glasses’ measurements is crucial. That is why we’ll explain what glasses measurements are and how to find them. 

Eyeglass size explained

You may have noticed all glasses have three numbers engraved on the temples. They represent the glasses’ measurements: the lens width, bridge size, and temple arm length, respectively. Dots, dashes, or vertical bars usually separate these numbers. Some frames may have a fourth number, which refers to the height of the frames. In some cases, acetate frames will have the eye size and bridge size on the nose pads on a plastic frame. All these glasses measurements are measured in millimetres (mm). 

 

 

Eyeglass frame measurements

The frame width is the horizontal measurement of the frames, including hinges or designs that stick out at the sides. To measure the width of the frames, take a measuring tape or a ruler and measure the entire horizontal front of the frame from the further extended point to the other.

Eyeglass lens measurements

Lenses can be measured both in height and width. The lens height is the vertical measurement of the eyeglass lenses. This is important for bifocal lenses and progressive lenses. Lens width refers to the width of the lenses, which must be measured horizontally. 

This typically ranges from 40 mm to 60 mm. To take these measurements, place the measuring tape on the lenses, first vertically, then horizontally, and only measure from one side of the lens to the other, ensuring no part of the frames is included. 

How to measure your bridge size for glasses 

The bridge size is the distance between the two rims or lenses of the eyeglasses where the nose pads are located. It typically ranges from 14mm to 24mm. Place the measuring tape right between the two lenses to measure the bridge and see how many millimetres are between the nearest points. 

 

How to measure your temple length for glasses

This refers to how long the temple is. Measure your temples from the hinge to the tip, and you’ll come up with the temple length. Usually, it’s between 120mm and 150mm.

How to find out PD for glasses

The pupillary distance is another crucial measurement when ordering glasses online. To find out your pupillary distance, you can either use our online tool or do it manually with the help of a ruler. 

Step 1: Standing in front of a mirror, hold the ruler up to the bridge of your nose or against your eyebrows.

Step 2: Close your right eye. While looking in the mirror, align the ruler’s zero with your left pupil.

Step 3: Keeping the ruler still, close your left eye and open your right eye.

Step 4: Read the number aligned with your right pupil’s centre. This number is your pupillary distance.

Step 5: Repeat the process to ensure you get the most accurate result.​​​​

If you struggle doing it yourself, you can ask a friend to help you with this and check out our quick and easy tutorial.

I’ve measured my glasses. Now what?

If you need help determining what glasses size will fit best, we have an easy guide to help with that. You will have to measure your temples from one side to the other and check out our size table to find the recommended size based on your measurements.


If you have more questions regarding your glasses size or prescription, head out to our Optical Center. Our informative articles will help answer your questions, or ask one of our certified online opticians to clarify your doubts. 

Ask the Optician

ASK NOW

Glasses Measurements: Everything You Need To Know

In the past, shopping for eyeglasses involved tedious trips to eyewear stores, fitting frames, and perusing a few shelves of glasses. That’s not so much the case anymore; online retailers like SmartBuyGlasses have been established for years, and, as a result, there is a near-unlimited amount of colours, sizes, and eyewear designs on sale. 

When buying online, knowing your glasses’ measurements is crucial. That is why we’ll explain what glasses measurements are and how to find them.

Eyeglass size explained


You may have noticed all glasses have three numbers engraved on the temples. They represent the glasses’ measurements: the lens width, bridge size, and temple arm length, respectively. Dots, dashes, or vertical bars usually separate these numbers. Some frames may have a fourth number, which refers to the height of the frames. In some cases, acetate frames will have the eye size and bridge size on the nose pads on a plastic frame. All these glasses measurements are measured in millimetres (mm).

Eyeglass frame measurements

The frame width is the horizontal measurement of the frames, including hinges or designs that stick out at the sides. To measure the width of the frames, take a measuring tape or a ruler and measure the entire horizontal front of the frame from the further extended point to the other. 

Eyeglass lens measurements

Lenses can be measured both in height and width. The lens height is the vertical measurement of the eyeglass lenses. This is important for bifocal lenses and progressive lenses. Lens width refers to the width of the lenses, which must be measured horizontally. 

This typically ranges from 40 mm to 60 mm. To take these measurements, place the measuring tape on the lenses, first vertically, then horizontally, and only measure from one side of the lens to the other, ensuring no part of the frames is included. 

How to measure your bridge size for glasses

The bridge size is the distance between the two rims or lenses of the eyeglasses where the nose pads are located. It typically ranges from 14mm to 24mm. Place the measuring tape right between the two lenses to measure the bridge and see how many millimetres are between the nearest points. 

How to measure your temple length for glasses

This refers to how long the temple is. Measure your temples from the hinge to the tip, and you’ll come up with the temple length. Usually, it’s between 120mm and 150mm. 

How to find out PD for glasses

The pupillary distance is another crucial measurement when ordering glasses online. To find out your pupillary distance, you can either use our online tool or do it manually with the help of a ruler. 

Step 1: Standing in front of a mirror, hold the ruler up to the bridge of your nose or against your eyebrows.

Step 2: Close your right eye. While looking in the mirror, align the ruler’s zero with your left pupil.

Step 3: Keeping the ruler still, close your left eye and open your right eye.

Step 4: Read the number aligned with your right pupil’s centre. This number is your pupillary distance.

Step 5: Repeat the process to ensure you get the most accurate result.​​​​

If you struggle doing it yourself, you can ask a friend to help you with this and check out our quick and easy tutorial.

I’ve measured my glasses. Now what?

Now that you have all the information on your glasses’ measurements and know how to take them, it will be way easier when shopping online. Glasses’ measurements won’t be a mystery anymore, and you will confidently be able to choose the right pair of glasses. 

If you need help determining what glasses size will fit best, we have an easy guide to help with that. You will have to measure your temples from one side to the other and check out our size table to find the recommended size based on your measurements.


If you have more questions regarding your glasses size or prescription, head out to our Optical Center. Our informative articles will help answer your questions, or ask one of our certified online opticians to clarify your doubts. 

A New Milestone for ReefCycle Recycled Plastic Sunglasses

A New Milestone for ReefCycle Recycled Plastic Sunglasses

Hannah Tinning

Hannah Tinning

Hannah is a digital marketing specialist who is passionate about keeping up to date with the latest trends in the fashion industry and turning it into engaging content. Through her writing, she brings you the latest in eyewear trends and news.

Arise Collective and WWF-New Zealand celebrate a new milestone to protect the endangered marine life in the northern Great Barrier Reef. Thanks to the WWF-New Zealand’s efforts and donations from the limited-edition Arise Collective X WWF ReefCycle recycled plastic sunglasses, WWF-New Zealand purchased the last gill net license creating a 100,00 km2 safe haven for marine life including dugongs in northern Great Barrier Reef.

With this achievement, the huge gill 90-95% of the far northern Great Barrier Reef is now net free. 

While this is monumental to achieve a Net Free North, the fight to protect marine life is far from over. Together, we can continue to envision a better world and make a difference. Let’s take a look at how trendy, ReefCycle sunglasses will protect your eyesight and help marine wildlife.  

The danger of commercial gill nets

Gill nets are long scales of fishing nets dropped into the sea. The huge size allows fishermen to capture a large amount of fish. Unfortunately, in addition to fish, endangered species make their way into the nets and aren’t able to escape. 

The risks of the commercial gill net make it like a fatal curtain draped across the ocean that threatens sea animals such as dolphins, turtles, dugongs, sawfish and sharks. The plastic harms marine life and the Great Barrier Reef, robbing it of its natural beauty. 

Recycled sunglasses help protect marine life

In an effort to protect the marine ecosystem, WWF-New Zealand teamed up with Arise Collective to produce and sell sustainable glasses.

The sunglasses are made from once deadly gill nets that have been removed  from the ocean. Once extracted, the material is transformed into eco-friendly recycled plastic sunglasses that help you stay stylish while saving the lives of marine life. 

Since Arise Collective donates 50% of the proceeds towards a Net Free North, when you buy a pair of ReefCycle sunglasses you’ll directly support WWF-New Zealand’s conservation efforts. 

Wondering about the looks of the sustainable sunglasses from the Arise Collective X WWF ReefCycle sunglasses collection? Let’s find out more!

Which sea animal will you help save?

Why not look and feel amazing in upcycled eyewear as you help save dolphins or turtles? 

On your next trip to Australia, use sustainable polarised sunglasses to protect your eyesight on a hot sunny day. As you watch the beautiful horizon by the beach with your pair of ReefCycle sunglasses, you’ll remember how you helped make a difference for marine life. 

Each pair comes in a 54 frame size and features a printed marine species on the inside of the temple next to the logo. 

ReefCycle sunglasses are available in polarised and non-polarised lenses and, with Vision Direct, you can even add your prescription! Choose among a variety of lens colours and coatings to find the look that best suits you. You’ll have fun rocking your new sustainable sunglasses with green, brown, grey, red, or even blue lens tints. 

We’re sure you’ll look great in a pair of recycled sunglasses, so why not virtually try-on a pair, see your fresh new look, and then hit that buy button. 

Eco-friendly & Trendy Sunglasses

Wanting to help and support our beautiful planet is now easier than ever with amazing causes and sustainable alternatives such as recycled plastic sunglasses

Everyone can do their part with a small gesture. When you purchase purpose-driven sustainable eyewear, the only plastic you’ll need on the beach is your ReefCycle sunglasses. 

Want more ways to make a difference? Join SmartBuyGlasses to give back to the planet, communities and animals through stylish glasses like Arise Collective X Jukurrpa Designs or our eco-friendly Oh My Woodness! collection. 

Discover your favourite for a more sustainable world!

<